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Sales Prospecting Tools that work the list — not just build it.

GrowthKit ranks your leads by ICP fit, then lets you call the right accounts — preview dialer and click-to-call from your own number, all in one workflow. B2B sales prospecting without switching between a list tool, a dialer and a note pad.

Short answer: most sales prospecting tools stop at building a list. GrowthKit ranks that list by ICP fit, hands the rep a preview dialer with click-to-call from their own number, and writes the call disposition, notes and next steps back to the CRM — so prospecting is one workflow, not four disconnected tools.

In short
  • Prioritise: ICP fit + buying signals decide who you call first, not alphabetical order.
  • Call: preview dialer and click-to-call from your own number — human-initiated, not auto-dialed.
  • Follow up: guided outreach sequences drafted from account context.
  • Log: dispositions, notes and next steps land in the CRM automatically — from €79 per user per month.

01 · Prioritise

Start with the accounts most likely to convert

B2B sales prospecting by ICP fit, not by list order. A 0–100 fit score per account, plus confidence and data-completeness, so reps trust the top of the list instead of second-guessing it.

  • Fit score 0–100 with confidence and data-completeness.
  • Missing persona? GrowthKit finds it by seniority and department.
  • Verified email and direct dial via Apollo/Hunter — ready to call.
ICP-fit score for a demo company at 85/100, based on industry, segment, persona, deal size and intent

02 · Order of operations

Who you call first, second, third

40 SDR hours a week against 4,000 in-market accounts — the question isn't whether you call, it's in what order. GrowthKit sorts by ICP fit × signal score × recency so the top 20 per week are reproducible, not gut feel.

  • Sorted by ICP fit × signal score × recency.
  • Top-20 accounts per week are reproducible across reps.
  • Same rule applied by the team, a new hire, and the CRM view.
Alignment overview with prioritised accounts by ICP fit and signal score

03 · Dialer

Preview dialer, click-to-call from your own number

Unlike a point sales prospecting tool bolted onto your CRM, GrowthKit combines prioritisation, dialer and notes in one screen. You initiate every call yourself from your own number — no auto-dialer, no power-dialer, no shared pool. Human-initiated by design.

  • Human-initiated click-to-call, one click from the account view.
  • Number missing from the CRM? Paste it into the chat, we attach it to the lead.
  • Preview the account context on the call card before you dial.
Click-to-call from your own number, with call card and account context

04 · Outreach

Guided playbooks, not template blasts

For every account, an opener grounded in a real signal, three discovery questions and an objection response tied to the actual context. Reps run guided prospecting sequences — human-initiated, no auto-cadence firing at 3am.

  • Opener, discovery and objection response — generated per account, not per template.
  • Structure, not script — the rep stays human.
  • New reps sound senior by week two because the prep does the heavy lifting.
Auto-generated call script and discovery questions per account

05 · CRM & enrichment

Enrich the contact before you call — write back after

Bring your own Apollo or Hunter key: GrowthKit enriches missing email, direct dial and persona at the moment of prioritisation. After the call, disposition, notes and next steps land back on the account in Twenty or Pipedrive.

  • Enrichment BYOK: Apollo, Hunter — no extra vendor contract.
  • Dispositions written back to the CRM: interested, no-need, callback, voicemail, wrong number.
  • Knowledge grows on the account, not in a rep's head — survives handovers.
Post-call note and disposition saved directly to the CRM account
Pricing

Free to start — paid plans from €79 per user per month.

Free plan available · 30-minute setup · No credit card required

FAQ — sales prospecting tools

For small B2B teams, the best sales prospecting tools combine three things: ICP-fit prioritisation (so reps start with the right accounts), a preview dialer with click-to-call from your own number, and CRM write-back. GrowthKit bundles all three — you don't need a separate list tool, dialer and note-taker.

Prioritise, call, log — start today.

Try the ICP prioritisation, preview dialer and call card in the demo chat — no login required.